
Sweet Sisters BakeShop
Overview
For Sweet Sisters Bake Shop, I developed an art project that reflects their warm and inviting brand identity. I designed a cohesive branding system that highlights their transition from Sweet T’s Bakeshop while maintaining their nostalgic charm. The system includes custom visuals that capture the bakery’s sisterly bond and dedication to making every occasion special.


Original Logo
Proposed Logo

Insight
Sweet Sisters Bake Shop (formerly Sweet T’s Bakeshop) is a sister-owned bakery known for its handcrafted sweets and heartfelt service. Founded by Toni and Chrissy Walton, the shop is built on the belief that "there is no feeling like knowing you can make someone else’s day special." Toni, who worked for the Cake Boss and appeared in seasons 1 & 2 of the show, brings expertise and passion to the bakery. Together, the sisters aim to create lasting memories for customers across South Jersey and the Greater Philadelphia area.
My design work embraces this sentiment, incorporating warm, playful visuals that honor their legacy while refreshing their brand identity. The branding system ensures consistency across various platforms, reinforcing their story and connection to the community.

Primary Logo
Secondary Logo


Typography
